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Friday, 21 September 2012

100 years of Indian Cinema muse pays tribute to noted theatre director and actor, Shri. Dinesh Thakur.-100 Years of Indian Cinema




Dinesh Thakur made his film debut in 1971, with Mere Apne, written and directed by Gulzar, and followed it up with Basu Bhattacharya's Anubhav (1971), opening film of his trilogy of martial discord in urban settings, there after he also appeared the third film, Griha Pravesh (1979). 1974 saw him appearing in Basu Chatterjee's landmark in middle cinema, Rajnigandha (1974), along side Amol Palekar and Vidya Sinha, which won the Filmfare Best Film Award, and went on appear in several films with both the directors in the coming years.
He established 'Ank Theatre Group' in 1976, dedicated solely to Hindi theatre in Mumbai

Tuesday, 18 September 2012

100 Years of Indian Cinema


100 years of Indian Cinema muse during the research phase found one trend showing a constant upward spiral in Indian Cinema. Sex has become an inevitable plot in most of the scripts irrespective of the need. This video is 'not against' or 'for' this trend but just a manifestation of this trend. What is your take on the trend?


100 Years of Indian Cinema

Cinema for me is a medium for my passion and my culture to express -Dadasaheb Phalke  

Monday, 10 September 2012

100 Years of Indian Cinema

At Muse Advertising, our first phase of creative campaign for 100 years of Indian Cinema muse was equivocally decided to be as filmy and melodramatic as the Cinema. During one of our brainstorming sessions, we realized that one possession any Indian wants to boast of is "Maa". Everyone wants to exercise his/her right of ownership over "Maa", wants to have opinions on her and expects her to be at one's service. Cinema is no different, just like "Maa" everyone expects Cinema to make them happy, to be at their service, to entertain them. Just like "Maa", people feel proud to possess Cinema. Thus, evolved our first phase of OOH Campaign- "Hamare Paas CineMAA hai" If you feel equally proud of your Cinema, do make it a point to express on our forum. www.100yearsofindiancinema.co.in www.museadvertising.com